

Its bubble skincare skin#
Through its Skin School-an info hub on the Bubble site that’s home to comprehensive articles on skin conditions, beauty buzzwords, a skin-type quiz, and more-Bubble is cultivating a community of fresh-faced (literally), conscious skin-care consumers, armed with the knowledge to take their skin-care routines (and by extension, their wellness) into their own, very capable, hands. It's got it all: A healthy mix of synthetic and plant-based ingredients that work, a lengthy “ no-list” that reflects Gen Z’s uncompromising values, and fun, smart packaging that’s a joy to have in your bathroom.


Since launching in 2020, Bubble has been an absolute hit with Gen Z shoppers. Top among them is Bubble-the science-backed skin-care brand churning out affordable and *effective* products designed to address the needs of Gen Z’s teenage skin (though folks of all ages can reap the benefits) while fighting stigmas around conditions like acne and hyperpigmentation. This gentle cleanser is powered by several standout ingredients: spearmint extract calms and soothes, caffeine helps reduce redness and puffiness, aloe leaf juice protects and moisturizes, red algae extract reduces oil production, lavender flower water soothes the skin, and gluconolactone (a polyhydroxy acid) helps exfoliate. In addition to being champions of sustainability, inclusivity, and mental health awareness, the late ‘90s and 2000s babies are growing up with a simplified (thus incredibly advanced) approach to skin care, ushering in a new wave of accessible beauty brands that make caring for your skin cool and straightforward. Bubble is the first modern, affordable, science-backed skincare line formulated to clean, balance and hydrate young skin. Generational differences aside, everyone can afford to take a few notes from Gen Z. While our editors independently select these products, making a purchase through our links may earn Well+Good a commission. With the Well+Good SHOP, our editors put their years of know-how to work in order to pick products (from skin care to self care and beyond) they’re betting you’ll love.
